So you are a very experienced entrepreneur and have both grown a very successful business, perhaps even being the leading company in your field, so why use a franchise business consultant to franchise your business?
The main reason is simple, experience. Franchising a business properly is very complicated and if not done correctly can lead to disasterous results even the loss of your current business and/or good reputation.
There is a huge difference between knowing your business and then creating the documentation and infra structure to launch and build a successful franchise operation. For example I have driven lot’s of cars for over 25 years but put me under the bonnet and tell you how it work’s forget it! The same would apply if I were trying to teach someone else to drive!
To create a franchise business model properly takes a unique set of skills, these are gained through experience. Sure you could argue you could learn these yourself, after all you have with your core business but at what cost and once any damage has been done it may be very difficult or impossible to rectify and then get the franchise brand off the ground.
Successful franchise businesses, set-up correctly can lead to national or global brands worth millions, to try to save money franchising the business is a bit lit building a house on mud rather than solid foundations.
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About The Author
Joel Bissitt
Joel has been an entrepreneur since the age of 19, now 33 years on he has experience of many different industries including retail, catering, health & fitness, technology and sport. Joel is our MD, the CEO of the Quality Franchise Association & has been a Franchisor twice himself. He is also founder of Franchise UK, the UK’s largest online franchise directory established in 2004 and owns other franchising publications including Franchiseek, an international franchise directory. Through these roles Joel has helped hundreds of franchise brands grow over the last 20+ years.