The premium franchise opportunity website, Franchiseek, is now live in South Africa. It allows franchisors and franchisees to connect online and make franchise dreams come true. The site also has premium content in the form of news and views that will help potential franchisees to make the life-changing decision of joining a franchised network.
Franchiseek has been developed by the team behind Franchiseek globally and Franchise UK, one of the UK’s most successful franchise portals. They have partnered with SA-based franchise consulting firm, Franchise Fundi, to launch the site in South Africa.
“I believe that most franchisees do their research online and that there is room in the market for an informative website that showcases premium brands”, says the founder and director of Franchise Fundi, Anita Du Toit. “I was impressed by the professionalism and deep knowledge of the franchise sector the Franchiseek UK team has. It’s a pleasure to work with them”, she continues.
Anita Du Toit founded Franchise Fundi in 2020, and her career spans more than 20 years in the sector. Her experience includes working as a Franchise Specialist at FNB and consulting roles where she assisted various brands with franchise development.
“I believe in the potential of franchising to help alleviate joblessness through the growth of SMEs. We need more franchises and more support for this sector”, she said when speaking to Joel Bissitt of Franchiseek UK.
The website can be found on www.franchise-opportunities.co.za and has been live for over two weeks, with an online marketing campaign launched in November. The website already features premium websites in various categories.
“We aim to provide potential franchisees with a wide variety of opportunities at various investment levels. In addition, we feature articles that will help franchisees do their research and choose the best franchise suited to their circumstances,” says Du Toit.
Franchisors can benefit from an online lead-capturing system and analytics that will give them feedback on their listing performance. There are no fixed contracts, and various advertising packages are available. The site has an online booking and payment facility, simplifying the booking process. Dedicated Google Ad campaigns and specialised SEO will continue to drive traffic to the site. As a launch offer, advertisers can secure a 20% discount on their ads if booked and paid before 15 December. The site is the ideal launch pad for UK franchises seeking master franchisees in the SA market. For more information, please email [email protected] or visit www.franchise-opportunities.co.za to book
About The Author
Joel Bissitt
Joel has been an entrepreneur since the age of 19, now 33 years on he has experience of many different industries including retail, catering, health & fitness, technology and sport. Joel is our MD, the CEO of the Quality Franchise Association & has been a Franchisor twice himself. He is also founder of Franchise UK, the UK’s largest online franchise directory established in 2004 and owns other franchising publications including Franchiseek, an international franchise directory. Through these roles Joel has helped hundreds of franchise brands grow over the last 20+ years.